This is my second deconstruction of a digipack, this one is for Thirty Seconds To Mars's album, A Beautiful Lie.
The front cover of the album is white with the Thirty Seconds To Mars logo down the left hand side, then on the right hand side there is an image with some skulls and " A Beautiful Lie" written on it. The skulls are very typical of the genre of music that the album is and are the kinds of things people would expect to see on a rock album.
The inside of the booklet has double pages, one which has a picture of a band member and the other has the lyrics from a song/ a few songs. It is all very red and black with the band members looking very pasty. It is very stereotypical idea of what people who listen to that kind of music look like.
Monday 20 September 2010
RESEARCH: Scream Aim Fire - Digipack Deconstruction
This is my deconstruction of my first digipack for Scream Aim Fire
The front cover shows the front of a building with crows and the Bullet for my Valentine logo with the album name (Scream Aim Fire) underneath. The whole cover is in dark brown and black colours and is a very stereotypical idea of what a rock/metal album would look like.
The inside of the digipack is also very stereotypical of an mteal/rock album, its mainly black with grey writing and no pictures, except the middle section which is just a large picture of the band but it is still very brown and black like the front cover.
I think the album relates to the uses and gratifications theory because it is obvioulsy related to a rock or metal album and that is easily noticeable just by looking at it, this makes it very obvious that the person who listens to it is into that kind of music and therefore satisfies peoples need to be classed within a certain view IE, goth, chav etc.
The front cover shows the front of a building with crows and the Bullet for my Valentine logo with the album name (Scream Aim Fire) underneath. The whole cover is in dark brown and black colours and is a very stereotypical idea of what a rock/metal album would look like.
The inside of the digipack is also very stereotypical of an mteal/rock album, its mainly black with grey writing and no pictures, except the middle section which is just a large picture of the band but it is still very brown and black like the front cover.
I think the album relates to the uses and gratifications theory because it is obvioulsy related to a rock or metal album and that is easily noticeable just by looking at it, this makes it very obvious that the person who listens to it is into that kind of music and therefore satisfies peoples need to be classed within a certain view IE, goth, chav etc.
Sunday 5 September 2010
RESEARCH: Second video deconstruction, Lostprophets - A Town called Hypocrisy
The second video ive looked at is A Town Called Hypocrisy by Lostprophets. Like the first video it is also a rock/metal video.
Genre Characteristics - Rock or metal Videos tend to have the band playing infront of the camera, with some sort of background related to whats going on in the rest of the video and then have a separate section of the video that tells a story, usually related to the lyrics.
What is the relationship between the lyrics and the video? - The songs lyrics talk about how people are hypocritical and the video shows exactly that, it shows the band as the presenters of a children's TV show teaching kids to share and be nice people, saying please and thank you. But it then also shows the band at a party after filming with the crew and people in the TV programme doing everything that they teach kids not to do through the programme and are therefore being hypocritical
What is the relationship between the music and the video? - The music for the song is quite cheery and upbeat, and so is the video, everyone seems to be having fun and a party, but the video is also a bit tongue in cheek in the same way the music is.
Are there close ups of the artist and star image motifs? - Yes, like the previous video there is alot of shots of the band playing, but then also in the parts of the video that tell the story the band stars as the people who are in the TV show.
Is there a reference to the notion of looking? - Yes, a large one, the entire video is set as though you are watching a TV programme for kids. There is also a section that is done entirely through looking through a telescope.
Are there intertextual references? - I cant think of any.
Is it performance based, narrative based or concept based? - I would say that it is largely concept based because it is all based around the concept that everyone is hypocritical and it shows that noone is perfect, even the people who present TV shows to kids.
Genre Characteristics - Rock or metal Videos tend to have the band playing infront of the camera, with some sort of background related to whats going on in the rest of the video and then have a separate section of the video that tells a story, usually related to the lyrics.
What is the relationship between the lyrics and the video? - The songs lyrics talk about how people are hypocritical and the video shows exactly that, it shows the band as the presenters of a children's TV show teaching kids to share and be nice people, saying please and thank you. But it then also shows the band at a party after filming with the crew and people in the TV programme doing everything that they teach kids not to do through the programme and are therefore being hypocritical
What is the relationship between the music and the video? - The music for the song is quite cheery and upbeat, and so is the video, everyone seems to be having fun and a party, but the video is also a bit tongue in cheek in the same way the music is.
Are there close ups of the artist and star image motifs? - Yes, like the previous video there is alot of shots of the band playing, but then also in the parts of the video that tell the story the band stars as the people who are in the TV show.
Is there a reference to the notion of looking? - Yes, a large one, the entire video is set as though you are watching a TV programme for kids. There is also a section that is done entirely through looking through a telescope.
Are there intertextual references? - I cant think of any.
Is it performance based, narrative based or concept based? - I would say that it is largely concept based because it is all based around the concept that everyone is hypocritical and it shows that noone is perfect, even the people who present TV shows to kids.
RESEARCH: First Video Deconstruction, Skillet - Monster
The first video in deconstructing is Monster by Skillet, it is Rock/Metal Video.
You can watch it here - http://www.youtube.com/watch?v=1mjlM_RnsVE (i couldnt embed it because it was disabled)
Genre Characteristics - Rock or metal Videos tend to have the band playing infront of the camera, with some sort of background related to whats going on in the rest of the video and then have a separate section of the video that tells a story, usually related to the lyrics.
What is the relationship between the lyrics and the visuals? - In the video the lyrics talk about how he feels like a monster and that it is breaking out from inside of him. In the section of the video that's telling the story, he is in a lab and the people are treating him like he is a monster and experimenting on him. He then escapes, or breaks out, and they treat him even more like a monster by sending men with guns after him.
What is the relationship between the music and the visuals? - The music is very fast paced and this is shown in the video by lots of very short cuts and scenes. The video also tries to show how loud it is by at points when watching the band, making the camera shake and judder.
Are there close ups of the artist and star image motifs? - Yes, a lot of the video is the band playing the song to the camera, but also the characters in the story telling section of the video are played by members of the band.
Is there a reference to the notion of looking? - A little, when the band is playing to the camera you are always looking at them through a pane of glass that's supposed to be a window, like in films when people are in interrogation rooms and police can see in, but the people inside cant see out.
Are there intertextual references? - I think that there is a slight reference to Frankenstein, as the monster is created by these people, and then it escapes so they try to kill it.
Is it performance based, narrative based or concept based? - I would say that it is about 50% performance and 50% narrative based. As a lot of the time you are just watching the band perform, but then alot of the time you are also watching the story section of the video.
You can watch it here - http://www.youtube.com/watch?v=1mjlM_RnsVE (i couldnt embed it because it was disabled)
Genre Characteristics - Rock or metal Videos tend to have the band playing infront of the camera, with some sort of background related to whats going on in the rest of the video and then have a separate section of the video that tells a story, usually related to the lyrics.
What is the relationship between the lyrics and the visuals? - In the video the lyrics talk about how he feels like a monster and that it is breaking out from inside of him. In the section of the video that's telling the story, he is in a lab and the people are treating him like he is a monster and experimenting on him. He then escapes, or breaks out, and they treat him even more like a monster by sending men with guns after him.
What is the relationship between the music and the visuals? - The music is very fast paced and this is shown in the video by lots of very short cuts and scenes. The video also tries to show how loud it is by at points when watching the band, making the camera shake and judder.
Are there close ups of the artist and star image motifs? - Yes, a lot of the video is the band playing the song to the camera, but also the characters in the story telling section of the video are played by members of the band.
Is there a reference to the notion of looking? - A little, when the band is playing to the camera you are always looking at them through a pane of glass that's supposed to be a window, like in films when people are in interrogation rooms and police can see in, but the people inside cant see out.
Are there intertextual references? - I think that there is a slight reference to Frankenstein, as the monster is created by these people, and then it escapes so they try to kill it.
Is it performance based, narrative based or concept based? - I would say that it is about 50% performance and 50% narrative based. As a lot of the time you are just watching the band perform, but then alot of the time you are also watching the story section of the video.
RESEARCH: Andrew Goodwin's key features of a music video
1. Music videos demonstrate genre characteristics (eg Stage performance in metal videos, dance routines for boy/girl bands etc)
2. There is a relationship between the lyrics and the visuals (either illustrative, amplifying or contradicting)
3. There is a relationship between music and the visuals (either illustrative, amplifying or contradicting)
4. The Demands of the record label will include the need for lots of close-ups of the artist and the artist may develop motifs which recur across their work (a visual style)
5. There is frequently reference to the notion of looking (screens within screens, telescopes etc.) and particualy voyeuristic treatment of the female body
6. There is often inter textual reference (to films, TV programmes, other music videos etc.)
2. There is a relationship between the lyrics and the visuals (either illustrative, amplifying or contradicting)
3. There is a relationship between music and the visuals (either illustrative, amplifying or contradicting)
4. The Demands of the record label will include the need for lots of close-ups of the artist and the artist may develop motifs which recur across their work (a visual style)
5. There is frequently reference to the notion of looking (screens within screens, telescopes etc.) and particualy voyeuristic treatment of the female body
6. There is often inter textual reference (to films, TV programmes, other music videos etc.)
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